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Find out more about
Infigo Software
Global SMPR Hub
United Kingdom
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Web-To-Print
Our 12 years of experience in the web-to-print, variable data and online retail space means
we have the skills, the market knowledge
and the technical know-how to ensure your success.
Infigo Software is a leader in personalised print
and marketing engagement solutions.
We create easy-to-use and easy-to-integrate
web-to-print and variable data software systems
for business-users in the print, retail, corporate and creative agency industries; delivering innovative online services that enhance our clients’ B2B and B2C businesses.
Our Catfish platform is used by hundreds of
online retailers, marketing professionals and
skilled printers – enabling them to capitalise on
the hottest personalisation trends whilst improving their profitability and competitive advantage:
In every way possible, we pride ourselves on
being a strategic partner, standing by our clients
with training, full support, integration services
and business development.
With over 12 years of experience in the web-to-print, variable data, marketing automation and online retail space, we have the expertise, market knowledge and technical know-how to ensure your success.





Contact Infigo Software
Global SMPR Hub
(Marketing & Promotions) by:
Telephone : + 44 7770 762860
Facsimile : + 44 161 789 8787
sales@printmediapartners.com
Contact - Danny Moloney
CrossMedia Marketing
A single, easy-to-use platform for marketers and printers to create, launch and track campaigns across print, web, email, mobile
and social media.
Personalisation on Demand
Expand your business into PhotoBooks and Photo-Gifts with Catfish Mega Edit. Mega Edit
is designed for professional printers offering production of PhotoBooks and Photo Gifts.
Infigo Software - UK
Meet us at Drupa on Walkabout
Infigo Software is a leader in personalised print and marketing engagement solutions.
We create easy-to-use and easy-to-integrate web-to-print and variable data software systems for business-users in the print, retail, corporate and creative agency industries; delivering innovative online services that enhance our clients’ B2B and B2C businesses.
Best of Award for
Web to Print Software
2015
MegaEdit
Catfish Web to Print
What we can Offer
Dotworks - Tango
'We chose Infigo Software because they are a very fluid organisation, quick to react
to new market opportunities but with an in-depth knowledge of the print industry'.
Catfish Cross Media Marketing
Catfish Hybrid Mail
Catfish Personalisation On Demand
How to register to use Catfish
Vimeo Catfish Video
Douglas Gibson, product manager at Bytes Document Solutions, reveals the latest enhancements to Bytes Infigo web-to-print software. Areas include improved stock and report management, new pricing options and print job control.
Balreed, Infigo Software, Lumejet, Paperlinx, Renz and Vivid will join the company at its new regional event, which will be held at The Lowry in Manchester’s Salford Quays on 10-11 March 2015.
CONNECT INFIGO SOFTWARE
About Our Web to Print Solutions
Infigo Software is a leader in personalised print and marketing engagement solutions.
We create easy-to-use and easy-to-integrate web-to-print and variable data software systems for business-users in the print, retail, corporate and creative agency industries; delivering innovative online services that enhance our clients’ B2B and B2C businesses.
Our Catfish platform is used by hundreds of online retailers, marketing professionals and skilled printers – enabling them to capitalise on the hottest personalisation trends whilst improving their profitability and competitive advantage:
Our powerful e-commerce sites enable retailers to gain fast access to the personalised merchandise and gifts market;
We help marketers in creative agencies and the corporate environment to improve the performance of personalised communications across multiple channels;
and we enable professional printers to expand their businesses through personalised web-to-print and variable data tools.
In every way possible, we pride ourselves on being a strategic partner, standing by our clients with training, full support, integration services and business
development. With over 12 years of experience in the web-to-print, variable data, marketing automation and online retail space, we have the expertise,
market knowledge and technical know-how to ensure your success.
Products & Services
Catfish Web-To-Print
The Catfish Web-to-Print platform is the perfect way to expand your print business online.
It’s an online store front where you can offer new services and sell printed products. Put your templates into Catfish where customers can edit, manage and send
to print via this really easy-to-use website
My Fish Food
My Fish Food offers exciting new templates and creative materials to feed your Catfish Web-to-Print platform.
MegaEdit
MegaEdit is designed for professional printers who want to offer enterprise-level production of PhotoBooks and Photo Gifts.
Use MegaEdit on its own or combine with other Catfish Web-to-Print features to have an all-encompassing system for variable data, email marketing and SMS
With Catfish, you have everything you need for business-to-business production as well as a consumer–ready ecommerce system.
Catfish Sync
Catfish Sync - Catfish Sync includes an extensive API (application programming interface) tool set so you can integrate Catfish Web-to-Print with your existing
systems to deliver maximum returns for your business and your clients.
Crossmedia
Catfish Cross Media - A single, easy-to-use platform for marketers and printers to create, launch and track campaigns across print, web, email, mobile and social
media. With all aspects of marketing communications combined under a unified platform, it’s now easier to deliver integrated communications campaigns for clients
that increase speed to market and achieve measurable results.
Personalisation on Demand
We create easy-to-use and easy-to-integrate software solutions for non-techies in the print, retail, corporate and creative agency markets to help them deliver personalised print and marketing engagement solutions, and we aim to do it better than anyone else in the world.
Professional Services
We offer various professional services including: Project Management, Training, Bespoke Development, Intergration.
Catfish by Infigo, Leading Web-To-Print Software
The Catfish Web-to-Print software platform is the perfect way to expand your print business online.
It’s an online storefront where you can offer new services and sell printed products. Put your templates into Catfish where customers can edit, manage and send to
print via this really easy-to-use website.
You can automate approval processes whilst improving and streamlining your production workflow. Access the expanding personalisation market with Catfish’s straightforward variable data tools.
Key Features for your print business…
Win new business and retain clients - Offer new services that keep customers coming back for more.
Expand your business online - Customise Catfish to suit your business’ look and open a 24-hour shop-front to both business-to-businesses and direct retail Clients.
One platform for all your needs - Catfish delivers everything from web-to-print, personalisation, mail merge, stock management and more.
It’s easy to manage and maintain - The template designer is so easy-to-use that no technical knowledge is needed for this Adobe plug-in. And a single template can
be used for both print production and digital distribution such as email.
Increase the efficiency of services - Catfish’s instant editing and proofing capability will revolutionise how you control and manage documents for your customers
My Fish Food - Web to Print Templates
My Fish Food offers exciting new templates and creative materials to feed your Catfish Web-to-Print platform.
These tasty treats allow you and your customers to access an extensive collection of pre-designed Adobe-based templates for PhotoBooks, Yearbooks, Stationery, Websites and Image Personalisation. Business Stationery is the first flavour to be available featuring several thousand designs.
My Fish Food will help you jump-start your online business. You can access new markets much faster since you won’t have to buy templates in advance or
invest in bespoke graphic design services.
With Catfish, you have access to our unique, easy-to-use Adobe template designer - it requires no technical knowledge and all templates can be used for both
digital distribution and print production.
Expand Your Business Into Photo Books And Photo-Gifts With Catfish MegaEdit.
MegaEdit publishing software is designed for professional printers who want to offer enterprise-level production of Photo Books and Photo Gifts.
Use MegaEdit on its own or combine with other Catfish Web-to-Print features to have an all-encompassing system for variable data, email marketing and SMS
With Catfish, you have everything you need for business-to-business production as well as a consumer–ready ecommerce system.
Catfish Sync - Web-To-Print API Tool
Catfish Sync - Catfish Sync includes an extensive API (application programming interface) tool set so you can integrate Catfish Web-to-Print with your existing
systems to deliver maximum returns for your business and your clients.
For web-to-print to be most effective, all data must be highly available, up to date and tightly integrated with your business systems. Catfish Sync provides a
simple way to automate data flow from one system to another.
From connecting two systems to avoid double key entry, to ensuring your systems work in harmony, Catfish Sync will bring it all together.
Some great uses of Catfish Sync
iFrame integration with third party websites
Integrate your Management Information System (MIS) with your Print Management System
Automate data collection
Integrate Catfish into your accounts system
Automatic status updates
ERP Integrations such as SAP, Salesforce and Microsoft Dynamics
Real-time delivery tracking for pricing, auto dispatching and tracking of orders
Link warehouse management systems with your supply chain
Business logic mapping to automate production output
Catfish Sync can sit on your client’s computer for fast and easy integration with your office systems
Catfish Cross Media Marketing
The Catfish Cross Media Marketing platform enables marketers and printers to expand their services with truly integrated campaigns that increase speed to
market and achieve measurable results.
Marketers can streamline their communications across multiple channels with Catfish. It provides a single, easy-to-use platform for marketers and printers to create, launch and track campaigns across print, web, email, mobile and social media.
Catfish delivers a scalable and seamless marketing and workflow automation solution that integrates with existing front and back end systems; all through an open ‘highly’ user-friendly online portal.
Personalisation On Demand: Variable Printing Software
As customers become more and more connected, they expect more in terms of personalised communications, promotions and deals.
Our Personalisation on Demand variable printing software is the very essence of a web-to-print service. Organisations now have an in-expensive way to
produce personalised business letters, invitations, greeting cards and t-shirts through to books, calendars, posters and even personalised chocolate boxes. These
items can incorporate the recipients’ name, details and relevant information. It can then be linked seamlessly to other forms of communication such as email,
mobile and social media.
For marketers in the corporate or agency environment, web-to-print services can be linked to complex databases so that documents and merchandise can be personalised for just one customer or many hundreds, all at the press of a button.
End consumers visiting a retail website can personalise their chosen items, review them and then progress automatically to payment, shipping and order confirmation.
POD has other business benefits besides lower costs (for small runs):
Technical set-up is usually quicker than for offset printing.
Large inventories of a book or print material do not need to be kept in stock, reducing storage, handling costs, and inventory accounting costs.
There is little or no waste from unsold products.
These advantages reduce the risks associated with publishing books and prints and can lead to an increased choice for the customer. However, the reduced risks
for the publisher can also mean that quality control is less rigorous than usual.
Conclusion
The savings in labour and the ever-increasing capability of digital presses means that digital printing is reaching the point where it can match or supersede offset
printing technology's ability to produce larger print runs of several thousand sheets at a low price.
Installation & Support of the Catfish Web-to-Print Software Platform
In every way possible, we at Infigo Software pride ourselves on being a strategic partner to our customers.
Our growing Professional Services team work closely with you throughout every stage of a Catfish implementation to ensure its success;
we project manage your Catfish installation using industry best practice methodologies:
we offer full integration services during the early development phase;
we deliver training for all those using your Catfish platform;
we provide support during the initial deployment and as your system grows;
and we advise on business development to ensure that you achieve the full benefits of Catfish.
For those that require a specific fit with their existing systems, we undertake many bespoke deployments. For example, we’ve integrated Catfish with organisations’ existing membership schemes so users only need to login once to gain the full benefits of the client’s website alongside Catfish.
Catfish Hybrid Mail
Hybrid Mail Software Solutions:
Cut Costs And Streamline Your Post And Email In One Easy Step
Catfish Hybrid Mail is a secure and easy-to-use service for all your correspondence. It delivers full control and saves both time and money when sending digital and
paper documents to your customers
Many organisations print, post and email hundreds of unstructured documents to customers every day. In addition to costing businesses through lost productivity,
it can result in a lack of control, a chaotic corporate identity and at worst, inaccurate and outdated communications.
Our Hybrid Mail software gives organisations a centralised on-line store where they can access approved and up-to-date corporate documents. Employees can
select their correspondence from the library, edit and then dispatch via post or email.
For printed documents, whether individual or bulk mailings, the file is sent automatically to a designated service provider to print, fold, insert and post.
It is typically 50 per cent cheaper to use a Hybrid Mail service than print and mail a single page letter on colour headed paper (Source: Xerox)
Benefits
Total brand consistency
By standardising document content across print and email, organisations gave full control over brand identity across multiple departments and office locations.
Cost savings
With centralised print and post provider, documents are produced on energy efficient and cost effective devices.
Local storage of stationery and printing consumables are greatly reduced.
Improved accuracy
Catfish's postcode address lookup service ensures minor errors do not result in undelivered letters.
An inbuilt profanity checker ensures no inappropriate words are incorporated into a document.
Full Audit Trail
Document tracking delivers a full audit trails so management can achieve transparency and accountability.
Senders can also check the status of their documents during the print and delivery process.
Total control
Catfish's workflow rules can be applied to specific users so their documents are only dispatched once approved by a manager.
Bulk Mailings
Catfish Hybrid Mail can be used for individual documents or for personalised bulk mailings. Text, graphics and images can be changed from one document
to the next, without stopping or slowing down the production process.
Contact Infigo
Infigo Software Ltd
Mill Court,
XL House,
Spindle Way,
Crawley,
RH10 1TT
Phone: 0845 658 6469
Email: sales@infigosoftware.com